4/21/09

The Green Evolution

So you say you want an evolution... well it looks like the Green Evolution is here, and here to stay. No matter what industry you are in, everyone seems to be getting on “The Green Train”. But what does this really mean to you, and the world you live in?

Defining Green is not an easy task, and the definition seems to be changing every day and mean different things to different people. It can be as simple as putting your trash in the appropriate container or as complex as an off-grid solar home. The important thing is that you do something and incorporate a green lifestyle into the way you live today and in the future.

I heard an excellent example this week at the Manufactured Housing Conference where we were blessed to have Mark LaLiberte as a speaker. He used the example of a green builder in Connecticut who was bragging about the great granite he was able to get inexpensively in China. Being that New Hampshire - the granite state - borders Connecticut Mark asked why he didn’t source the product there. Sometimes we have to look at issues besides price - think about all of the energy that was wasted getting the product from China as well as the jobs locally he might have saved - and those employees that might have become customers - and to me it puts a different spin on how we forgo value for price many times.

I see the greening of America as being an evolution instead of a revolution because it’s not going to happen overnight, but if everyone starts asking the question about what their choices are going to mean for ours and our families quality of life in the future hopefully we can start turning things around.